More travellers will keep a closer eye on what they spend whilst on holiday in 2011, a travel company has predicted.
Furthermore, travellers will watch the pennies not only in the run-up to trips but also while they are away, according to responsibletravel.
“The pressure on travellers’ finances has not disappeared and 2011 will mark the age of ’selective austerity’, the company added.
Justin Francis, responsibletravel managing director, said: “Travellers will do whatever it takes to save pennies on the mundane stuff – packed lunches, cutting out the daily latte, rethinking their journey to work, switching to a different energy provider.
“These small selective cuts to daily living will allow them to pursue their annual dream holiday.”
He added: “We’ll also see the idea of ’selective austerity’ influencing holiday schedules.
“Travellers will, for example, opt for four nights in a cheap hotel so they can afford a few nights somewhere magical at the end, or dine out at local markets in order to afford to stay in a blow-the-budget guest house.”
The firm also predicts that more people will use trains to get to their holiday destinations as the number of travellers inquiring about rail journeys has risen 20% year on year.
Such trips are popular with what the company calls the “journey junky” who is addicted to slower travel and savours the journey as part of the overall holiday experience.
But travel is still expected from UK airports such as Luton, Gatwick, Stansted and Heathrow, with Responsibletravel also predicting a rise in holiday destinations that offer the learning of traditional skills and crafts such as weaving and pottery.
Copyright Press Association 2011